Jump to 📢 Broadcast Campaigns 📣 WhatsApp Ads 📋 WhatsApp Forms 🔌 APIs
Full Platform Overview

Every WhatsApp marketing & automation
tool you need to win

From intelligent chatbots to broadcast campaigns, WhatsApp ads to native forms — Briza brings your entire WhatsApp growth stack under one roof.

Capture leads & automate customer queries with
WhatsApp automation bots — built free for you

No-code builder, AI prompt builder, or just tell us what you need. Our team builds every bot for free — across all plans.

🛒

Order Capture Bot

Connect your product catalogue. Let customers browse, select, and order inside WhatsApp. Send payment links and order confirmations automatically.

🎯

Lead Qualification Bot

Auto-engage every incoming lead from ads or organic traffic. Collect name, budget, intent — segment them and pass warm leads directly to your sales team.

Runs inside ads
📅

Appointment Booking Bot

Let users schedule consultations, demo calls, or service bookings via WhatsApp. Auto-send calendar invites and reminder messages before the appointment.

Calendar + email sync

Review & Feedback Bot

Automatically collect ratings and reviews after service completion. Trigger a Google review link for happy customers. Capture NPS scores at scale.

Trigger-based automation
💬

FAQ & Customer Support Bot

Answer your most frequent questions automatically, 24/7. Escalate to a live agent when needed with seamless human handoff inside the same conversation.

Live agent handoff
🛠️
We build every bot for you — at zero extra cost
Don't want to figure out a builder? Our team takes your requirements and delivers a fully custom WhatsApp bot — free, on every plan. AI-powered or structured flow — your choice.
B
Briza · Order Capture
online
Customer opens WhatsApp link
Welcome
👋 Welcome to FreshBite! How can I help you today?
2:34 pm
↩ View Menu
↩ Place Order
↩ Track Order
Place Order
2:34 pm ✓✓
Today's Specials
Great! Select your item below.
2:34 pm
≡ Select Item
BBQ Chicken ₹379
2:35 pm ✓✓
✅ Order confirmed! ₹758 total. Payment link sent.
2:35 pm
Order captured · Payment link sent
B
Briza · Lead Qualifier
online
Lead clicks WhatsApp ad
Welcome
Hello 👋 Welcome to BrizaAi! I'll find the right plan for you.
3:12 pm
↩ Get Started
↩ Talk to Sales
Get Started
3:12 pm ✓✓
Business Type
What best describes your business? Select below.
3:12 pm
≡ Select Type
E-Commerce
3:12 pm ✓✓
Monthly Budget
What's your monthly ad budget? Select a range.
3:13 pm
≡ Select Range
Lead captured & qualified

WhatsApp AI chatbot that thinks and responds naturally

Beyond scripted flows — build a conversational AI chatbot that understands your customers' queries and responds intelligently, 24/7.

🤖

AI WhatsApp Chatbot

Build an AI bot trained on your business — products, services, FAQs. It answers naturally, creates leads, and accepts payments inside WhatsApp.

🌐

Embed anywhere

Deploy your AI bot on your website, Google My Business profile, or inside your WhatsApp click-to-chat ads. One bot, multiple touchpoints.

📊

Leads dashboard

See every lead your bot captures in a clean, organised dashboard. Filter by status, source, and intent. Export or push to your CRM automatically.

📅

Appointment creation & email alerts

AI bot creates Google Meet links for appointments and sends confirmation emails to both you and your customer — fully automated.

💳

Payments inside WhatsApp

Accept payments for products or services directly within the WhatsApp conversation — no redirects, no friction.

AI Prompt Builder

Describe your bot in plain language. It's built instantly.

No nodes to drag. No logic to wire. Just type what your bot should do — our AI builds and tests it in seconds.

Your prompt
"Build a bot for my clinic that books appointments, answers FAQ about services and fees, and sends confirmation emails with meet links."
Ready instantly
Appointment flow built
FAQ responses configured
Email + Meet link wired
Live playground test ready
Zero technical knowledge required
Bot use cases across industries
🏥 Healthcare — appointment & consultation bots
🏠 Real estate — property enquiry & site visit bots
🎓 EdTech — course enquiry & enrolment bots
🍽️ Restaurants — menu, order & reservation bots
🚗 Auto — test drive booking & lead capture bots
🛍️ D2C — order tracking & support bots
📢 Broadcast Campaigns · Part 1 of 2

WhatsApp marketing campaigns — reach thousands
at zero markup on every message

Create, schedule, and send WhatsApp marketing campaigns to your entire contact list. Rich formats, smart retargeting, and the lowest messaging costs in the market.

0%
Markup on Meta rates
90%+
Delivery success rate
3x
More conversions with CTAs
📨

Rich message formats

Send promotions with images, carousels, PDFs, videos, voice notes, coupon codes, CTA buttons, and quick-reply options. Every format supported natively.

📋

Template management dashboard

Create and manage marketing and utility templates from one dashboard. Submit for Meta approval, track status, and reuse templates across campaigns.

🎯

Smart audience segmentation

Filter contacts by tags, attributes, last interaction, or purchase history. Build precise audience segments and re-broadcast to non-openers for maximum reach.

📅

Schedule up to 2 months ahead

Plan your entire campaign calendar in advance. Schedule broadcasts across different time zones — set it and forget it.

🔁

Automatic retry on failed deliveries

We automatically retry failed messages so your campaigns consistently achieve 90%+ delivery. Your customers never miss an important update.

Create Campaign
Design, personalize, and broadcast your message.
1. COMPOSE
2. LAUNCH
4
Personalization & Media
Map your audience data to template variables and upload required media.
Premium
Coloring Books
Where Your Child is
the Hero
Start Coloring Now
Header Media IMAGE
Media pre-uploaded with template
Replace Media
{{1}} Body Variable 1
Select matching data...
Static override value...
{{2}} Body Variable 2
Select matching data...
Static override value...
{{3}} Body Variable 3
Select matching data...
Static override value...
5
Delivery Schedule
Choose when your audience should receive this campaign.
Send Immediately
Campaign will begin processing as soon as you launch.
📅
Schedule for Later
Pick a specific date and time for delivery.
Review Campaign
LIVE PREVIEW
👤
Your Customer
Today
Premium
Coloring Books
Where Your Child is the Hero
Hi {{1}}, you left some great items in your cart. Complete your purchase now and get {{2}}% off! Use code: {{3}} today.
12:00 PM ✓✓
🌐 Checkout Now
🌐 Not interested
📢 Broadcast Campaigns · Part 2 of 2

WhatsApp inbox, live chat &
multi-number management

Beyond promotions — automate trigger-based utility messages, manage multi-agent live chat, and run multiple WhatsApp numbers from one account.

Trigger-based utility messages

Automatically send payment confirmations, delivery updates, booking confirmations, and appointment reminders when events fire in your system via our APIs.

📱

Multiple WhatsApp numbers — one account

Run separate numbers for ads, broadcasts, and chatbots — all managed from one dashboard at no extra cost. Never mix your traffic streams again.

👥

Multi-agent live chat

Unlimited agents on your plan. Manager monitoring, agent transfer, and a shared power inbox — handle every conversation as a team without extra charges.

🔔

Actionable notifications

Send interactive messages with quick-reply buttons — let customers confirm orders, reschedule appointments, or give feedback with a single tap.

💬

Powerful WhatsApp inbox for live chat

A unified inbox for all conversations. Assign, label, filter, and respond to chats with full context — with seamless human support whenever needed.

📊

Delivery & reply rate reports

Track every campaign's delivery, open, and reply rates. Understand which messages perform best and iterate with real data.

Build WhatsApp automation bots to capture responses from your campaigns

Attach a chatbot to any broadcast campaign. When customers reply, the bot automatically captures feedback, processes orders, or qualifies leads — no human needed.

Template Hub
Design and govern your Meta-approved conversation starters.
Last synced from Meta: 3 days ago
↻ Refresh
↺ Sync from Meta
+ Create Template
≡ Your Templates
⊞ Template Library
🔍 Search your templates...
ALL
APPROVED
PENDING
REJECTED
Template Details
Category
Status
ID & Details
Quick Actions
abandoned_cart_alert
🌐 en_US
MARKETING
● Approved
9922886164660...
3 days ago
···
Send Campaign →
abandoned_cart_alert_test
🌐 en_US
MARKETING
● Approved
3514065478558...
3 days ago
···
Send Campaign →
book_generated
🌐 en_US
UTILITY
● Approved
795055920110511
3 days ago
···
Send Campaign →
color_book
🌐 en_US
MARKETING
● Approved
1948107799165655
3 days ago
···
Send Campaign →
maha_coloringbook
🌐 en_US
MARKETING
● Approved
1590779392035397
3 days ago
···
Send Campaign →
📣 Campaigns
Track marketing broadcasts sent via WhatsApp Marketing Messages API
↻ Refresh
+ New Campaign
All Campaigns
Running
Completed
Failed
🔍 Search campaigns...
▼ All Types
↓ Download Reports
6 campaigns
Campaign
Type
Total
Delivered
Read
Interacted
Replied
Opt-Out
Status
Created
Coloring BOOK
color_book
BROADCAST
1
1 100%
1 100%
0
1
0
Completed
27 Apr 2026
05:15
Lifeintales
maha_coloringbook
BROADCAST
1
1 100%
1 100%
0
1
0
Completed
27 Apr 2026
04:35
Summar sales
maha_coloringbook
SCHEDULED
1
0 0%
1
0
1
0
Completed
27 Apr 2026
04:26
Order confirmation test
order_confirmation
BROADCAST
3
3 100%
3 100%
0
1
0
Completed
24 Apr 2026
03:15
Summer Sales
maha_coloringbook
BROADCAST
5
6 120%
4 67%
0
1
0
Completed
13 Apr 2026
22:58
offers
offers
BROADCAST
1
1 100%
1 100%
0
1
0
Completed
06 Apr 2026
07:36
Showing 1 to 6 of 6 entries
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Click-to-WhatsApp ads that open conversations —
and close them with WhatsApp automation

Run Click-to-WhatsApp ads on Facebook and Instagram. Every click opens a WhatsApp chat. Attach a bot and every lead is engaged, qualified, and captured — instantly.

📣

Click-to-WhatsApp Ads

CTA button on your Meta ad opens a WhatsApp chat with your business. Perfect for lead generation, engagement, and customer support campaigns.

Instant bot activation

The moment someone clicks your ad, a bot fires — greeting them, collecting info, and qualifying them before your team even sees the notification.

📊

Up to 5x more leads

WhatsApp ad campaigns consistently outperform standard form ads on cost per lead. Lower CAC, higher intent conversations.

📱

Separate ad number

Use a dedicated WhatsApp number for your ad traffic. Keep leads separate from broadcast campaigns — all managed in one account, at no extra cost.

Ad → Chat Flow
📣
Meta Ad (Facebook / Instagram)
CTA: "Send WhatsApp Message"
↓ Click
💬
WhatsApp Chat Opens
Bot activates instantly
↓ Auto
🤖
Bot engages & qualifies
Collects name, need, budget, timeline
↓ Captured
📋
Warm lead in your dashboard
Ready for your sales team to follow up
Why WhatsApp ads outperform
💬

Higher intent conversations

People who click-to-WhatsApp are warmer leads — they've chosen to message you, making conversion rates significantly higher than form submissions.

⏱️

Eliminate manual qualification time

Your bot qualifies every lead automatically. Your sales team only talks to pre-qualified prospects — saving hours every week.

💳

Collect payment in the same conversation

Send payment links, accept orders, and confirm transactions right inside the same WhatsApp chat — no drop-off from redirects.

📋 WhatsApp Forms

Capture leads & data with
native WhatsApp forms

Native form-like flows that run inside WhatsApp — no links, no redirects, no drop-off. Customers fill forms without leaving the app.

📋

Lead capture & qualification forms

Guide users through a well-structured form to collect name, contact, requirements, and intent. Qualify leads without any real-time human involvement.

Feedback & NPS surveys

Conduct surveys natively in WhatsApp. Collect ratings, open-ended feedback, and NPS scores with far higher completion rates than email surveys.

📦

Order & booking flows

Process orders, restaurant reservations, hotel bookings, event registrations, and appointment requests — all through a seamless in-app form experience.

💼

Loan & application forms

Collect detailed application information for loans, insurance, or onboarding — with multi-step forms that feel natural inside WhatsApp chat.

✈️

Travel & quotation requests

Collect travel preferences, quotation details, client specifications, and requirements through structured WhatsApp form flows.

📋
Quick Enquiry Form · Briza Demo
Step 1 of 4
What best describes your business?
✓ E-commerce / D2C Brand
Healthcare / Clinic
Education / Coaching
Real Estate / Finance
Step 2 of 4
How many customers do you message monthly?
Under 1,000
✓ 1,000 – 10,000
10,000 – 50,000
50,000+
Step 3 of 4
Your name & WhatsApp number
Priya Sharma · +91 98765 43210

Bring your entire store
inside WhatsApp

Display your product catalogue, let customers browse and select items, and accept payment — all without leaving WhatsApp.

🛍️

Product catalogue integration

Sync your full product catalogue into WhatsApp. Images, descriptions, pricing — browsable inside the chat.

💳

Seamless payment links

Send payment links inside the conversation. Customers pay without ever leaving WhatsApp — zero friction checkout.

🤖

Bot-powered discovery

Connect a chatbot to your store. Customers describe what they need and the bot surfaces relevant products automatically.

📦

Order capture & confirmation

Orders are captured directly in WhatsApp. Automatic confirmation messages and payment receipts sent instantly after purchase.

🔔

Order tracking & updates

Send automated shipping and delivery updates to customers via WhatsApp. Keep them informed at every step without any manual effort.

🛍️ Briza Store · Browse Products
👟
Air Runner Pro — White
₹2,499
👜
Canvas Tote — Beige
₹899
🧢
Logo Cap — Black
₹599
Cart total (2 items)₹3,398
🔌 APIs

WhatsApp Business API that plugs into
any system you already use

Send messages on triggers, schedule campaigns, receive delivery statuses, and generate reports — all via clean, well-documented REST APIs.

Trigger-based message sending

Fire WhatsApp messages automatically on events in your system — new orders, payments received, user signups, support tickets resolved, and more.

📅

Campaign scheduling via API

Schedule marketing and utility campaigns programmatically. Set future send times, define audience lists, and trigger at scale with a single API call.

📬

Delivery & reply status webhooks

Receive real-time webhooks for message delivery, read receipts, and replies. Know exactly when your message was seen and when customers responded.

🔁

Auto-retry on failures

Pass a retry flag in your API call and we handle failed deliveries automatically — with configurable retry attempts to achieve 90%+ delivery.

📊

Report generation API

Pull delivery reports, campaign analytics, and bot performance data programmatically into your own BI tools or dashboards.

// Send a trigger-based message via Briza API

POST /v1/messages/send

{
  "to": "+91 98765 43210",
  "template": "order_confirmation",
  "params": {
    "order_id": "ORD-8821",
    "amount": ₹1,299,
    "delivery_date": "May 5"
  },
  "retry_attempts": 3,
  "webhook_url": "https://yourapp.com/webhook"
}

// Response
{
  "status": "queued",
  "message_id": "msg_k9x2p...",
  "delivered": true,
  "read": true
}
Send at scale
Send to thousands of contacts in one API call with dynamic personalisation per recipient.
Full documentation
Clean REST API docs, sandbox environment, and dedicated integration support included.
📊
Reports & Analytics
Track delivery, open, and reply rates across every campaign and bot.
🔗
CRM Integrations
Sync leads and contacts with your existing CRM automatically.
🖼️
All Content Formats
Images, video, PDFs, audio, carousels, buttons, location & more.
👥
Unlimited Agents
No per-seat pricing. Up to 100 agents on the Business plan, included.

See every feature in action

Book a free 30-minute demo. We'll walk through the platform, understand your use case, and set everything up for you.